So Could Having a Social Media Platform Make you a Millionaire?
Happy New Year as this marks my first post on this website for 2016. With this article I have decided to look at the subject of Online Marketing 2016 and in particular the social media platforms.
Getting filthy rich marketing through the use of video! You’d better know what you are doing!
I ran across an article online which addressed the notion of a person becoming wealthy solely from having a presence online through social media. Is it possible? Sure, it will take a LOT of planning, time and plenty of patience, however on your part. You certainly would not attain “financial freedom” a month from now if you’re looking to pursue this venture.
I previously devoted space towards this subject noting a young woman in her early 20’s who claimed to have been able to build up a business simply by promoting clothing/fashion online through Instagram. The person interviewing this young woman made it seem that the entire process was almost simplistic.
Let’s try and keep this real. It really is NOT an easy task at all. If it were then hundreds of thousands, no perhaps millions of people would be guaranteed to have achieved success in the pursuit of this dream. And there would be multi- millionaires living on every street around the world!
As the article to which this post is based on alluded to, the odds of any individual attempting a path in which he/she would be building a business based solely on trying to sell a “brand”: with no experience at film-making, the ability to speak in front of a camera with clarity, marketing the product well without coming across as a “salesperson”, and finally doing it repeatedly, (as you first would have to build trust to the viewer) are quite slim. As stated above fame will certainly not be achieved overnight!
The odds of a person becoming an Essena O’Neill, the Australian teenager and one of the subjects in this article who was able to build herself a brand before quitting social media would be extremely rare. Sadly too many naïve people buy into the notion that they can become rich beyond their dreams based on false information that they heard about the ease in building a highly popular brand on social media.
The negativity and hatred that can be present with the Internet and Social Media:
With all that occurs throughout the world, you would be gullible to not understand that regarding the Internet as a whole and social media, there are a lot of negative aspects to them. It is a sad fact that many people around the world are miserable with their achievements in life. Feeling frustrated, they take their act online to make themselves feel important by viewing others with negativity, showing high levels of dis-respect, (as they can do so in anonymity) and to be blunt spew levels of hatred as posted in their often vile language written in posts, comments and threads.
One of the sad issues today amongst teenagers is the notion of bullying, only the level of ugliness has spread online to the various social media platforms. The prospect as a teenager of just being able to “fit in” seemingly has grown of greater importance to kids in that age group. It is absolutely tragic when any kid gets picked on for whatever reason.
The fact that with the advent of social media it can be done by the simple click of a button “sending” a humiliating thought or picture across the Internet about an individual makes it even more sickening as this allows potentially millions of young people, (whereas 20+ years ago it might have been just a few dozen people getting involved in the bullying) to view whatever was posted. And as I’m assure that you’re already aware this has led to further tragedy when the young person, thoroughly humiliated and believing this his/her entire world is now permanently ruined has resorted to the only way he/she knows which would allow him/her to escape such degradation: the final act being that the individual resorts to taking his/her own life.
Regarding trying to make a brand through the various social media platforms, it is an unfortunate fact that a person who has the noble and kindhearted idea to try and help others by advertising a product – even for example the notion of helping human beings who are less fortunate than others will also be delusionally ridiculed by the “haters” who look at nothing but negativity in the world and wish to humiliate, what was set out to be a truly humanitarian gesture.
An example of an individual who did make it through creative social media and video branding:
I look at a young woman, Bethany Mota who set out as a female teenager to try and help other kids her age, (and younger). She decided to devote a YT channel based on nothing but her open gesture in attempting to act as a mentor for others. Almost ludicrously, Ms. Mota, (who still gained enough fame to become a celebrity “star” contestant one season on Dancing With the Stars) herself became the victim of bullying by truly ugly individuals who had nothing better to do in their lives except try and bring grief to this young woman. I have a link to both Bethany’s YT channel and a Vlog that she has online featuring her self-filmed videos.
Although I don’t follow her, (only becoming aware of Ms. Mota as I have long been a devoted fan of “Dancing With the Stars” and partnered with Derek Hough she made it to the semi-finals that year), I have noted that this young woman did not allow the “haters” and ugliness from small-minded people get to her.
Instead if anything she has continued and been able to successfully grow her brand in helping others online. Ms. Mota during one broadcast of the DWTS show stated that her cause would not be hindered due to the negativity of some real “small” people, who unfortunately we all have to live with on this Earth.
Below I found a YT video which shows all of the performances that she did with her partner Derek Hough on Dancing With The Stars:
I want to say that quite evidently this young woman is a positive role model as a person. Truth be told the world needs more people in the world who are so giving unselfishly of themselves. Ms. Mota did not allow the ugliness of many loathsome human beings deter her from her mission to server others through social media.
I also want you to understand that what Ms. Mota has been able to do might not have been grounded solely in the need of making herself into a multi-millionaire, even though she just recently turned 20.
If it could be your aim with any online marketing venture to not have it be where making a boatload of money is your only aim, and instead look to help people with a problem in their lives than chances are you could become successful in an online business. It is all about a philosophy towards caring for your fellow mankind. Not trying to con them into giving you their credit card information for a product which is nothing but a fraudulent scam.
So you can possibly earn real income through social media!
So, yes in the end and in rare exceptions you could make some very nice money marketing yourself through social media- particularly with video content. Understand one important ideal however: You won’t become rich overnight. No one likes a con artist and if you come across as one on YT, Vine or Instagram – after being slammed mercilessly by people who would be able to see right through you, then you would be completely ignored.
Build trust! Come across as an honest individual, one a bit unique who selflessly looks to help out others. There is much more good than bad in the world, although sometimes watching the daily news it’s not so easily evident of this fact.
The majority of people, (discounting the “haters”) come to the Internet and social media often seeking help with a problem they might have. If you’re looking into pursuing this venture first understand that you must slowly build loyalty with your online presence. Keep posting relevant videos that while promoting a product, also will have value in the lives of people. Also sell a worthwhile product that is relevant and up-to-date. Not many people in the year 2016 and in the market for a new car would be interested in a 1962 Dodge Dart.
Understand that creativity if you’re marketing yourself and the product will build up a loyal following to you with regards to social media platforms. If you come across as real and not some fake, greedy individual your odds of achieving success in the very long term would be possible. Online marketing in 2016 will continue to grow just as the Internet itself become more popular by the day.
Is There Truly A Legit Online Marketing Program Out There? YES!
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Thank you for reading this article! If you have any questions or thoughts please feel free to post them in the comments’ section below.